NewsVoir
Mumbai (Maharashtra) [India], July 2: According to new research from Steelcase, a global design and thought leader in the world of work, privacy has emerged as the top need in the workplace, especially for middle managers.
Serving as the critical bridge between leadership and teams, middle managers are juggling the pressure of hybrid work, back-to-back meetings, and constant digital collaboration. Yet, 69% say they don't have access to the privacy they need. Two-thirds also rank privacy as their most important workplace need, yet senior leaders place it only fourth, behind collaboration, wellbeing, and focus - revealing a significant misalignment that leaves many managers overextended and under-supported.
Moreover, middle managers are just as likely to be in meetings as senior leaders, yet they are significantly less satisfied with their ability to focus or collaborate effectively at work. When there are no nearby private areas, 50% of people resort to staying at their desks for video calls, leading to frequent interruptions, fatigue, and reduced productivity.
These challenges are compounded by outdated workplace layouts. As people returned to offices post-pandemic, workspaces remained largely unchanged or had shifted further toward open collaboration at the expense of quiet zones. Assigned desks were sometimes removed to make room for more communal areas, further reducing access to private or enclosed environments. With 56% of meetings now including remote participants, the need for privacy has increased.
According to industry reports, as of 2024, 12.7% of full-time employees in India work from home, while 28.2% follow a hybrid model. By the end of 2025, it's projected that 60 to 90 million Indian employees will work remotely or in hybrid setups. This growing shift reinforces the need for workplaces to evolve beyond traditional layouts and better support hybrid teams, through more adaptable and private environments.
To help close this gap, Steelcase announces the launch of Be my guest®, a new modular privacy solution by Orangebox designed to meet the demands of hybrid work environments in Asia. With quick assembly, scalability, and multiple configurations, the system is designed to act as a sanctuary in a busy workplace. Be my guest® addresses fundamental employee needs and frees up meeting rooms.
Be my guest® delivers workplace flexibility through three configurable components: the Acoustic Booth, which creates a sound-shielded environment perfect for hybrid meetings and focused calls; the Connect Booth, which establishes visual boundaries that provide personal space while maintaining team connection - a feature that is particularly relevant for global in-house centres across India; and the Connect Canopy and Wall, which transforms any area into a semi-private retreat for quiet work or spontaneous collaboration.
Be my guest® empowers teams to seamlessly transition between collaborative and independent work.
In India, where global organisations are scaling backend operations, Be my guest® supports high-performance teams with flexible, hybrid-ready solutions. It offers rapid deployment and global design standards, helping companies create more productive and engaging environments.
Tirthankar Basu, Managing Director India & SAARC at Steelcase said, "Privacy is a fundamental need in today's workplace for better employee wellbeing and engagement. As hybrid work blurs the lines between collaboration and concentration, many organisations underestimate the importance of private spaces."
With clean lines, refined proportions, and carefully curated finishes, Be my guest® brings a timeless, intentional design sensibility to the workplace. Each configuration, whether fully enclosed, semi-open, or a canopy, offers acoustic and visual separation without disconnecting users from the workplace around them.
Be my guest® is now available in India, China, Hong Kong SAR, Singapore, and Malaysia, through Steelcase WorkLife locations and dealer partners.
Steelcase is a global design and thought leader in the world of work. For over a century, we have designed, manufactured and partnered with leading organizations worldwide to create furnishings and solutions for the many places where work happens -- offices, homes, and learning and health environments. Through our research, we deliver insights and design innovation that create better outcomes for our customers around the world. Our solutions are brought to life through our dealer community, Steelcase store and retail partners. And because we're dedicated to doing our best work for the places we all share, we come together for people and the planet -- using our business to help the world work better.
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